Reinventing Customer Experience

S1 Ep. 9 - Forrester's Brandon Purcell

March 24, 2022 ZS
S1 Ep. 9 - Forrester's Brandon Purcell
Reinventing Customer Experience
More Info
Reinventing Customer Experience
S1 Ep. 9 - Forrester's Brandon Purcell
Mar 24, 2022
ZS

On this episode of our “Reinventing Customer Experience” podcast, ZS principals Arun Shastri and Gopi Vikranth chat with Brandon Purcell a VP, principal analyst at Forrester, about the evolution of the customer experience over the past six and a half years. Listen as they discuss what it takes for companies to avoid AI bias and remain innovative as they better understand their customers and create personalized customer journeys.

Show Notes

On this episode of our “Reinventing Customer Experience” podcast, ZS principals Arun Shastri and Gopi Vikranth chat with Brandon Purcell a VP, principal analyst at Forrester, about the evolution of the customer experience over the past six and a half years. Listen as they discuss what it takes for companies to avoid AI bias and remain innovative as they better understand their customers and create personalized customer journeys.